Statistically Significant Public Relations and Investor Relations for Life Sciences

“We like that the Canale Communications team brings us big agency sophistication but with a commitment to entrepreneurial companies like Trius. They are truly experts in the life sciences industry, and as such, they provide us with perspective and counsel that is invaluable.”
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- JOHN SCHMID, CHIEF FINANCIAL OFFICER.
Trius Therapeutics
As an extension of my global MarCom team, I depend on the Canale Communications team to deliver high-quality and thoughtful recommendations based on our business objectives and informed key industry insights.”
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- ALYSSA EGGUM, ASSOCIATE DIRECTOR.
Gen-Probe Corporation
“The team at Canale Communications has been Phenomix’ trusted communications advisors for nearly eight years. Together we’ve navigated myriad communications opportunities as well as challenges.”
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- LAURA SHAWVER, Ph.D., CEO.
Phenomix Corporation
“I have been lucky enough to work with Carin and other members of the Canale team for 10 years and they are the very best! They understand the communications, fund-raising and marketing challenges of innovative life science companies and are terrific to work with!”
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- RAY BRISCUSO, PRESIDENT & CEO.
Life Sciences Conference Group LLC
“In addition to working with me at Phenomix Corporation, the Canale Communications team also helps me with PR for The Clearity Foundation. The results of the early media campaign exceeded my expectations. The news stories generated several calls from cancer patients.”
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- LAURA SHAWVER, PH.D., CEO.
Phenomix Corporation
“The Canale Communications team extended an invitation to lead a diagnostics panel at the BIO Annual Convention, and it was a great experience. Most importantly, the Canale team assembled an all-star group of panelists and handled all logistics from start to finish.”
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- CHARLES DUNCAN, MANAGING DIRECTOR
JMP Securities LLC

8 February 2012 | 11:18 am

PR and Wikipedia: Friends or Foes?

Newt Gingrich’s communications director, Joe DeSantis, is taking heat for editing and requesting edits to Newt’s Wikipedia page. Wiki editors cry foul when an organization (or its representative) with a conflict of interest attempts to manage Wikipedia content. This run-in with Wikipedia culture and its editorial etiquette reminds me of some key challenges for public [...]

24 October 2011 | 4:54 pm

Being a Thought Leader is a Full Time Job

Much of what we do in PR is positioning our clients as thought leaders in their area of specialty. But becoming a member of the “who’s who” club is more than just leadership positioning activities, such as speaking engagements, panel participation and writing op/eds. Being a thought leader is a way of life, and if [...]

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OUR MECHANISM OF ACTION

Canale Communications is a public and investor relations agency that builds reputation equity for clients in biotech and life sciences. Reputation equity is the stuff that gives you the credibility to raise capital, the authority to respond to a crisis, the power to influence perception and the ability to navigate the volatile life sciences marketplace. We understand the industry, we know the players, we dig the science... that's Statistically Significant.